Digital Marketing Questionnaire
1

Digital Optimisation

2

Digital Marketing

3

Personal Information

SECTION "A": DIGITAL OPTIMIZATION



 Increase Exposure       Metrics: Reach, Impression, View
 Increase Traffic       Metrics: Page views, Unique Visitor, length of visits
 Thought leader       Metrics : Establish yourself as the expert of your industry
 Develop Loyal Fans       Metrics: Fans, Followers
 Generate Leads       Metrics: Hard lead, Soft Lead
 Grow Business Partnership       Metrics: Contacts
 Improve Sales       Metrics: Orders, New Customer, Sales Revenue
 Social Media Presence       Metrics: Create and maintain an effective social media presence
 Social Listening       Metrics : Tracking conversations around specific phrases, words
 Increase Engagement       Metrics: Likes, Shares, Comments, Pins, +1, Retweets, Favourites
 Other  11. Others








































 Facebook Twitter Google+ LinkedIN Instagram Pinterest Snapchat









 Yes No



SECTION "B": DIGITAL MARKETING



 Increase Exposure       Metrics: Reach, Impression, View
 Increase Traffic       Metrics: Page views, Unique Visitor, length of visits
 Thought leader       Metrics : Establish yourself as the expert of your industry
 Develop Loyal Fans       Metrics: Fans, Followers
 Generate Leads       Metrics: Hard lead, Soft Lead
 Grow Business Partnership       Metrics: Contacts
 Improve Sales       Metrics: Orders, New Customer, Sales Revenue
 Social Media Presence       Metrics: Create and maintain an effective social media presence
 Social Listening       Metrics : Tracking conversations around specific phrases, words
 Increase Engagement       Metrics: Likes, Shares, Comments, Pins, +1, Retweets, Favourites
 Others  11. Others







 Yes No

 Yes No

 I will provide You will have to provide

 Yes No

 Yes No


PERSONAL INFORMATION